Project Spotlight: Coloring Book
The Concept
Our client, an amazing community partner, was partaking in a public service project that involved creating care packages for families. As part of the care package, we were asked to create some sort of activity for the children to do.
The Process
We landed on a coloring book, which provided an excellent opportunity for branding as well as multiple activities for kids (and let’s be honest, for adults too). The coloring book utilized a mix of modified stock assets and original designs, with copy written to combine brand messaging with educational information in a fun, easy-to-understand style.
The Results
The coloring books were a hit, and were used for multiple community projects after the original request.